Designed vs. delivered: are you really getting what you paid for?

Design fidelity requires oversight, communication, engagement, and measurable delivery validation tools.

25th July 2025

12.00 - 13:00

Presentation Slides

Webinar Overview

This webinar explores the gap between what’s designed and what’s actually delivered on construction projects. It addresses how material discrepancies can lead to costly rework, delays, safety issues, and environmental penalties—and how smarter data tracking can solve these problems.

The webinar will cover the below topics-

  • How Qflow helps track materials data in real time

  • Common issues when designs don’t match what’s built

  • The hidden costs of non-compliance (rework, delays, landfill fines)

  • Best practices for verifying materials throughout the project lifecycle

  • Strategies to improve communication, documentation, and audit trails

Attendees will learn how to prevent costly mistakes, ensure compliance, and reduce carbon waste by closing the gap between design and delivery. Ideal for construction professionals aiming to improve quality, reduce risk, and make smarter, more sustainable decisions on site.

Design intent and delivery often diverge unless actively managed. Misalignment typically results from poor communication, budget-driven changes, and reactive decisions during construction. Clients must remain engaged throughout the process to safeguard value and ensure fidelity to their original vision. Clear, continuous communication among stakeholders fosters shared understanding and minimizes costly errors. Performance metrics—such as quality audits and post-occupancy evaluations—offer objective validation of delivery outcomes. Together, proactive oversight, collaborative dialogue, and measurable benchmarks form a robust framework for ensuring that what is designed is truly what gets delivered, maximizing satisfaction and long-term project success.

Recording & Reflections

 

How often does delivered work match original design intent and expectations...

What causes misalignment between design specifications and final project outcomes...

How can clients ensure they receive what they paid for...

What role does communication play in bridging design-delivery gaps...

How can performance metrics validate alignment between design and delivery...

Learning Points

  1. How often does delivered work match original design intent and expectations...
    In many construction and infrastructure projects, the delivered outcome often deviates from the original design intent. These gaps arise due to budget constraints, unforeseen site conditions, value engineering decisions, or miscommunication between stakeholders. While some deviations are necessary and beneficial, others compromise quality, functionality, or user experience. Ensuring alignment requires rigorous oversight, clear documentation, and collaborative engagement throughout the project lifecycle. When design intent is preserved, clients experience greater satisfaction and long-term value. However, without proactive measures, the risk of “design drift” increases, leading to disappointment and costly post-construction modifications.
  2. What causes misalignment between design specifications and final project outcomes...
    Misalignment typically stems from poor communication, inadequate documentation, and reactive decision-making during construction. Design changes may be introduced without full understanding of their impact, or contractors may interpret specifications differently. Budget pressures often lead to value engineering that alters materials or finishes. Additionally, lack of stakeholder involvement during key phases can result in missed expectations. To mitigate this, integrated project delivery models, early contractor involvement, and robust change control processes are essential. Clear accountability and shared understanding of design priorities help maintain fidelity to the original vision while accommodating necessary adaptations.
  3. How can clients ensure they receive what they paid for...
    Clients can protect their interests by establishing clear performance criteria, engaging in regular design reviews, and maintaining active involvement throughout the project. Using tools like Building Information Modeling (BIM), mock-ups, and sample approvals helps visualize outcomes before construction. Contractual clarity, including detailed specifications and quality benchmarks, is vital. Independent inspections and commissioning processes validate delivery against expectations. Most importantly, fostering a collaborative culture among designers, contractors, and end-users ensures alignment. When clients are informed, engaged, and supported by transparent processes, they are far more likely to receive outcomes that reflect their investment and intent.
  4. What role does communication play in bridging design-delivery gaps...
    Communication is the linchpin in aligning design with delivery. Early and continuous dialogue among stakeholders ensures that design intent is understood, respected, and adapted appropriately. Miscommunication leads to assumptions, errors, and costly rework. Structured communication protocols—such as design coordination meetings, RFIs, and shared documentation platforms—help clarify expectations and resolve ambiguities. Transparent reporting and feedback loops allow for real-time adjustments. When communication is proactive and inclusive, it builds trust and accountability, reducing the likelihood of misalignment. Ultimately, effective communication transforms complex projects into coherent, well-executed outcomes that meet client expectations.
  5. How can performance metrics validate alignment between design and delivery...
    Performance metrics provide objective evidence of whether a project meets its design goals. These include quality audits, user satisfaction surveys, energy performance data, and post-occupancy evaluations. Metrics should be defined early and tracked consistently. For example, comparing actual vs. designed energy usage or spatial functionality helps assess delivery fidelity. KPIs tied to design intent—such as accessibility, durability, or aesthetic standards—offer measurable benchmarks. When metrics are embedded into project governance, they guide decision-making and highlight areas needing correction. Ultimately, data-driven validation ensures accountability and helps clients confirm they received what was promised.

Presenter Bio

Jade Cohen

Co-Founder and CPO of Qualis Flow

Jade Cohen is the Co-Founder and CPO of Qualis Flow. Jade brings direct experience on site, managing environmental compliance and reporting on two of Europe's largest infrastructure projects (Crossrail and HS2). Bridging the worlds between construction, sustainability and AI.

She was recognised as Technology Businesswoman of the Year 2024, and sits on several advisory panels including for UKGBC's start-up forum, ZERO Construct Steering Group, and previously with the Supply Chain Sustainability School's Climate Action Group.

Event organised and promoted in partnership with

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